What to wear on camera – Tips on color and best clothing for a video Shoot

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The art of picking what to wear when appearing on camera

The feeling of now knowing what to wear when appearing on camera can be an overwhelming experience. Additionally, not knowing what colors and clothing appropriate to wear in video can add further anxiety. This is why a question such as ‘ What color clothing is suitable to wear when being filmed ‘ is a common one.

Before you get started make sure you wear clothing that is consistent with your branding. The clothing you choose should also make you feel good about yourself.  You will also want to consider wearing something that accurately represents your style. If you have an upcoming date booked with a camera, below are some tips which will help you look your best. This advice is great for general interviews and testimonials.

What color is best in front of a camera

Colours that should and shouldn't be worn when when appearing on video

As a general rule, solid and rich colors look best on video and film. Try and avoid wearing bright white clothing which can dominate the screen. A safer color to wear would be a not-quite-white colors like light beige and light grey. Also, very pale colors may work better. Try and choose colors that compliment your skin tone and wear colors that make you feel comfortable and confident.

What to wear – Stay away from patterns

Patterns on clothing that should be avoided when appearing on film or video

When it comes to selecting your on-camera wardrobe you should avoid clothing that has a lot of patterns. Try staying away from clothing that has stripes, plaids and floral patterns. Some video cameras will have a difficult time processing patterns which can affect image quality. While modern cameras are better equipped at handling patterns it is better to stay on the safe side.

Try and avoid logos

Unless you are trying to promote another brand avoid wearing clothing that has a logo written all over it.  Your brand matters so consider wearing something the brings out your personality.

Final Words

Remember that content is king, but dress for video should never be overlooked. The color of the wardrobe may appear as a minor item, but it does add a lot of value to the video production. Hopefully, this article would have given you some good tips on what to wear on camera.

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